How To Write The Best Google Ads
I love a challenge and writing a compelling ad using only 25 characters for the headline and just 70 for the content can sometimes stretch your patience. But it is a skill that can benefit your online advertising in more ways than one… Cost you less AND increase sales! With Google Adwords advertising there are two ways to ensure that you are paying the least amount of money on your...
Read MoreHow Does Hummingbird Affect SEO Strategy?
So Google begrudgingly admit that they have changed something! Throughout September forum chatter was offering their explanations and reasons for SERPS activity oddities, but no-one could have foretold what was really happening… A complete overhaul of their algorithm, the first since the 2001, take into account it was also their 15th birthday and you suddenly begin to understand its...
Read MoreSEO Copywriting Tips – Become a Maestro
With recent Google algorithm updates affecting many websites it is important to reaffirm the importance of one of the foundations of SEO – content. You can apply as many tips and tricks as you want but it will always come down to one thing, great content. Over the next few days I will be posting about the key SEO copywriting tips that should underpin your website copy. Let’s start by...
Read MoreGet Your Blog Rated And Read
What’s the point of being a kick ass blogger if nobody gets to read it? That’s why you should submit your blog to as many bona fide directories as possible. Not only will it bring your creative juices or rants to a wider audience, but it will also add a little SEO clout to get your blog rated and read and most of us could always do with a little bit of that. How to get your blog...
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