Writing Title Tags – Do’s And Don’ts
If you didn’t already know writing title tags is an important part of a webpage or blog, because it is what will show up in a Google search engine research page (SERP). Think about when you skim over a SERP you are looking at one thing – the title. The title tag will be the first thing to catch the eye before they stop and read the description below it, hopefully then clicking through...
Read MoreDon’t Get Sucked In By These SEO Scams
With any service where there is a knowledge gap between provider and client, there is room for the scam merchant to move in. They are ruthless and will milk any budget until they are found out, then move onto the next prey without a care in the world. Unfortunately, for businesses with an under performing website and looking for a solution, they are prime targets for SEO scams. They may receive...
Read MoreUsing Google Author Rank To Improve Your Brand
Phew! For us Search engine Optimisers, keeping up with Google is sometimes exhausting, but a must. Without your finger on Google’s pulse you stand to lose out and start dropping down the rankings. So when Google wheel out something new you have to pay attention and understand why they are doing it and then, like a proverbial sheep, follow it and in this case it’s a no brainer. So...
Read MoreDo Web Designers Do SEO?
Ooh, got to be careful here, otherwise I could put a few of my web designer colleague’s noses out of joint. But I cannot shy away from the question, do web designers do SEO? Well the simple answer should be yes. Why? Well look at it this way, if you wanted someone to design you a car, you’d think that they would also know about the mechanics that actually make the thing do what it...
Read MoreBlog Commenting For Link Juice
Ever since Google’s Penguin update there has been a rethink on backlink building and it’s SEO worth. The update was definitely a force for good and has eliminated a high percentage of spam commenting, but one thing hasn’t changed and that is blog commenting for link juice is still a proven SEO strategy when done correctly and ethically. Time and time again you read blog posts...
Read MoreGoogle Friendly Sites – Why Content Is King!
I love the way Google chooses lovely little fluffy creatures to name their updated algorithm’s, Panda, Penguin… awww so cute! But these friendly creatures have got quite a bite and if you want your website to continue to be among Google friendly sites, then there is one aspect you must not overlook – the role of content. Ever since the Panda & Penguin updates, the importance...
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